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By JESS DaMASSA, WTF Wellbeing
Virgin Pulse has been a huge title in workplace wellness for a lengthy time – working with health and fitness designs and businesses (like 25% of the Fortune 500) to provide treatment navigation, well-getting solutions, wellness coaching and accessibility to digital well being issue remedies for yrs. Still, it lifted some eyebrows at the stop of last year when it announced its acquisition of knowledge-driven wellness firm, Welltok. So, what occurs when one particular of the most important names in worker wellbeing suddenly has access to a dataset of 250M healthcare people? Virgin Pulse’s CEO Chris Michalak stops by to chat about the price of that info, which he thinks will not only turbo-charge Virgin Pulse’s engagement premiums, but also present new means for the organization to serve as a “full-on navigation capability” for companies, designs, and wellness programs.
As Chris puts it, Virgin Pulse has generally been an “engagement company” but the addition of Welltok’s facts turns it into an “activation business.” As Virgin Pulse carries on to husband or wife up with digital overall health stage methods, provide electronic therapeutics into the fold, and build-out principal care relationships as a guide stream, the system Chris describes begins to seem extra and more like a navigation organization that competes with the likes of Accolade or Bundled Health and fitness. Will Virgin Pulse a person-working day dip into most important treatment by themselves and add their have digital care providers? Will they develop their individual electronic therapeutics with knowledge derived from that rich Welltok database? We get into the ‘what’s next’ for the business enterprise as it integrates its most up-to-date acquisition and seeks to earn far more C-suite focus from employers looking for to superior handle their employees’ entry to health care benefits.
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